Privacy Policy

For the online store www.babycolors.lv,
operated by SIA NTBT

Last Updated: December 6, 2024

This Privacy Policy outlines how SIA NTBT (hereinafter referred to as the "Company"), registration number: 40203249988, address: Katrīnas dambis 24A-13, processes and protects the information you provide while using the online store www.babycolors.lv (hereinafter referred to as the "Website").

We are committed to protecting your privacy and ensuring that your personal data is processed in accordance with applicable laws and regulations, including the requirements of the European Union's General Data Protection Regulation (GDPR).

1. What Information Do We Collect?

When you use our Website, we may collect the following personal data:

  • Contact Information: Name, surname, email address, and phone number.
  • Delivery Information: Address for product delivery.
  • Payment Information: Details used for payment processing (e.g., card details), securely handled by payment service providers.
  • Technical Information: IP address, browser type, cookie data, and other information collected via analytics tools.
  • Communication: Any correspondence with us, such as emails or other inquiries.

2. How Do We Use Your Information?

We use your personal data for the following purposes:

  • To process and fulfill your orders.
  • To ensure the delivery of your orders.
  • To facilitate effective communication and respond to your inquiries.
  • To improve our Website and personalize your experience.
  • To comply with legal obligations and protect our rights.
  • To carry out marketing and advertising activities (with your consent).

3. Data Sharing and Disclosure

We may share your data with:

  • Third Parties: Couriers and delivery service providers.
  • Payment Processors: To securely process payments.
  • Technology Partners: For data analytics and Website maintenance.

Access to your data by third parties is always conducted in accordance with legal requirements and limited to the necessary scope.

4. How Long Do We Retain Your Data?

We retain your personal data for as long as it is necessary:

  • To complete transactions or provide services.
  • To comply with legal obligations (e.g., accounting requirements).
  • To protect our rights, such as in the case of legal claims.

5. Your Rights

You have the right to:

  • Request access to your personal data and receive a copy.
  • Correct or update inaccurate data.
  • Delete data that is no longer needed or processed unlawfully.
  • Restrict data processing or object to processing.
  • Receive your data in a portable format (data portability).
  • Withdraw consent if data processing is based on your consent.

To exercise your rights, please contact us at [email protected].

6. Cookies

Our Website uses cookies to enhance your browsing experience. For more details, see our Cookie Policy.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, theft, or destruction.

8. Changes to the Privacy Policy

We may update this policy from time to time to reflect changes in our practices or legal requirements. All updates will be published on this page with the updated date.

9. Contact Information

If you have any questions regarding this Privacy Policy or the processing of your personal data, please contact us:

We value your trust and are committed to protecting your personal data to the highest standards.